Why would you want to go to a conference?
- Why are you going there?
Before you go
- Research, follow and engage speakers
- Research the location
- Research extracurricular activities
- Write down and learn your elevator pitch
- Prepare talking points
- Do you have a conference buddy?
Travel tips
- Fighting jetlag
Stay where speakers stay
- How I benefited from staying at “speaker hotels.”
- How to figure out where speakers are staying
- What if I can’t figure out the speaker hotel or can’t stay there for other reasons?
Managing expectations
- You will be disappointed
- The key to post-conference happiness
Default to Yes
- How I refused to dine with Scott Hanselman
- Default to Yes
Take breaks
- Retreat to your hotel for a while
- Do some work in a hallway
- Go to sessions
Meals
- Pass a plate
- Sit at a crowded table
- Note dietary preferences
Dress Code
- My name is…
- Wear your colors
- Enhance your badge
- Be yourself
Media
- Know how they look
- Twitter is your everything
- Pressroom
- Live recordings, meetups and side events
Speak at Conferences
- Speaking at conferences gives you the best ROI.
- Where do I start?
- One way to cheat for a similar effect
- What about stage fright?
- Best public speaking advice I ever got
Once you return home
- Follow-up
- Turn negative into positive
- Reflect and leave the door open
Summary
Appendix
The Secret to Beautiful Presentations
- You suck, but your slides rock
- Enter Stock Photos
Ode to Twitter
- What spending the whole day on Twitter can do for you?
- And the moral of the story is…