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e-Business

A computer developer's perspective of doing business online

Robert P. Batzinger

This textbook explores e-business from the perspective of a computer developer.

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About

About

About the Book

This textbook is used in an undergraduate course on e-business offered by the Computer Science Department at Payap University, Chiang Mai, Thailand.

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Modular Business Models

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Author

About the Author

Robert P. Batzinger

Robert P. Batzinger is an emeritus instructor of Computer Science at Payap University. He has taught and used Ruby and R since 2003 to build applications and utlities useful for data analytics and modelling. He has taught online short courses on both languages

Contents

Table of Contents

Preface

  1. IGENERAL PRINCIPLES

1.Essentials of Business

  1. Nature of Business
  2. Match market principles to market characteristics
  3. 1.1Core Activities of a Business
  4. 1.2Support functions:
  5. Key concepts:
  6. 1.3Software to facilitate business interactions

2.Essentials of Business Quality Management: (ISO9001)

  1. Communication Chain
  2. An example of an ISO9001 compliant transaction
  3. ISO9001 and MacDonalds

3.Understanding the role of IT in business

  1. 3.1Enterprise Architecture
  2. Establising an IT department
  3. 3.2Business views of IT

4.Changing nature of business

  1. 4.1Emerging role of brick and mortar shops
  2. New generation 7-11 (Seven Eleven)
  3. 4.2Nature of Online Commerce
  4. Customer Experience
  5. Hybrid businesses
  6. IIBUSINESS SOFTWARE MODELS

5.Business Process Model (BPM)

  1. A simple example
  2. 5.1Notation
  3. Correcting a bug in process flow
  4. 5.2Sample Business Process Models
  5. 5.3BPMN Model Simulation

6.Enterprise Resource (ERP)

  1. 6.1Building Blocks
  2. 6.2The MVC Framework
  3. 6.3Testing

7.(Comments)

  1. IIIBUSINESS SOFTWARE SYSTEMS

8.Online Store

  1. 8.1Stages in Customer Purchasing Decisions
  2. 8.2Business Processe to Support Shoppers
  3. 8.3Steps of check out and order fulfillment

9.Customer Relations Management

  1. 9.1Post sales service
  2. 9.2Measuring the effectiveness of websites

10.Human Resources Management

  1. 10.1Assessing Personal Temperment
  2. Employee selection criteria
  3. 10.2Belbin Team Roles
  4. 10.3Big 5 Behavioral Types
  5. 10.4Myers Briggs Test
  6. 10.5Hofstede survey on cultural dimensions
  7. 10.6Job appraisal
  8. 10.7Goals of HR
  9. Product Review: OrangeHRM - Human Resource Management Web Site
  10. Prediction of Employee Churn

11.Operations Management

  1. 11.1Measures of Association Rules
  2. 11.2Logistics
  3. IVEmerging Technologies

12.Business Intelligence and Data Analytics

13.Cyptocurrencies

  1. The Crazy Expensive CrytoKitties

14.Open Source Solutions

15.Thailand 4.0

16.Working remotely

  1. 16.1Reasons for working remotely

Bibliography

Software used in this course

  1. Orange HR
  2. Sugar CRM
  3. Power BI
  4. Bonita BPM
  5. Online Store
  6. ERP - Odoo
  7. Logistics

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